Simon Cardenas

Hello, I'm Simon, Born and raised by the coast in New Jersey to Colombian immigrant parents, I began to pursue professional soccer at an early age. At around 17, I moved to Portugal to begin what would be my very short-lived professional soccer career. All along the way, I shot and edited videos of myself and the things around me. After realizing my path in soccer had come to pass, I moved to Miami, FL. With an immense amount of free-time, I decided to dive deeper into my interest for video and film. Over time, this interest grew into obsession, leading me to explore related creative fields such as creative direction, design, videography, and other creative ventures. What began as a pursuit of visual storytelling evolved into a comprehensive practice, where each discipline complemented and enhanced the others.